Lowlit Collective participated in London Design Fair 2023, marking the beginning of its global expansion. Centered on the philosophy of sustainable design and upcycling, Lowlit Collective showcased its innovative products at the fair, attracting great attention in the European market.
London Design Fair 2023 was an important stage for Lowlit Collective to enter the European market for the first time. At the fair, Lowlit Collective organized its exhibition around its flagship products, Beccaseries. These two products are prime examples of how the company breathes new life into resources that would otherwise be considered waste and transforms them into works of art, and they were highly sought after by visitors and buyers.
"Our participation in the London Design Fair is not just about showcasing our products, but about sharing our sustainable design philosophy with the world and taking the first step into the European market," said Jae Sik Choi, CEO of Lowlit Collective. "Consumers in Europe are highly aware of environmental issues and have a strong demand for sustainable products," he added, emphasizing that the fair will be an important opportunity for Lowlit Collective to establish its presence in the European market.
During the fair, Lowlit Collective's booth was visited by buyers and designers of various nationalities, who showed a high level of interest in the company's products, especially its unique Tikkle Plastic material and the innovative designs that utilize it. In addition, retail proposals were received from some of Europe's leading department stores and design stores, confirming Lowlit Collective's potential for global expansion.
The biggest achievement was to be accepted into 1st Dibs, the world's number one high-end marketplace.
The achievements gained at London Design Fair 2023 are expected to provide a great momentum for Lowlit Collective's strategy to enter the global market. "We will continue to introduce various products based on sustainable design and increase the brand value of Lowlit Collective in global markets, including Europe," said Choi.
Lowlit Collective is expected to continue its growth in the global market through sustainable design and upcycling. Based on the results of London Design Fair 2023, it will be interesting to see if Lowlit Collective can establish itself as a global brand.
Lowlit Collective has launched an architectural living brand called Kollage in 2024. Based on the philosophy of "Gleaning the Unseen," Kollage is set to rediscover and reinterpret these small heritages into artistic pieces.
Products from Lowlit Collective and Kollage are available at 1st Dibs.
